Why Fruita?

Kids playing in a yard under a bright sunset.

There are so many awesome answers to this question. Check out some the links below to learn about all the why's associated with Fruita, Colorado, including videos where we catch locals and visitors and have them answer spur of the moment, impromptu questions about why they choose Fruita.

*People gathered at Civic Center Park for the Mike the Headless Chicken Festival.

Welcome to Fruita. I love Fruita! You may be thinking, “of course he would say that. He is the City Manager after all.” Yes, this is true, but it is not the reason. I have relocated 15 times in my life (son of an Army officer), and never have I had the type of experience as I have had relocating to Fruita, Colorado in the fall of 2014.

Two women sitting at a table under a patio.

We love videos that show off Fruita. Visit the following links to enjoy the flavor of Fruita when you aren't fortunate enough to be here yourself:

Colorado's Top Adventure Town: Fruita
  1. Fruita is one of Outdoor Elevation Magazine's "Colorado's Top Adventure Town" four years in a row: 20152016, 20172018
Social Media Page

The City of Fruita's communication efforts is housed under the City Manager's office. Working closely with the City Manager, City Council, and all city departments, the City of Fruita works together to communicate effectively with the public.

If you have questions regarding the City of Fruita's communication efforts, please email us at communications@fruita.org or give us a call at 970-858-3663

A bird's eye view of Fruita.

Fruita is a community of choice where city services support the community's core values of economic health, quality of place, and lifestyle. Click on the plus (+) button below to expand and read more about Fruita's current data reflecting where the community is today and the goals and strategies for the future. 

Fruita is home to two elementary schools, one middle school, one 8-9 school, and one high school that are part of School District 51. Not only is the K-12 education top-notch, but the beauty is also the majority of kids walk or ride to school on the well-connected safe routes to school. Located within a short 25-minute drive is Colorado Mesa University.

Fruita's mild desert climate allows for outdoor adventure nearly year-round with mild winters and summers. Fruita enjoys close to 300 sunny days per year and incredible Spring and Fall seasons. Check out the current weather in Fruita.

Events and Activities

Fruita is known for delivering both quality and a large quantity of events that would rival that of any large city all year long. From Fat Tire Festival, to Thursday Night Concerts, to Mike the Headless Chicken Festival and Fall Festival to the Sweetheart Run and many other community events to our amazing restaurants and businesses offering up live bands on a weekly basis, there is always something going on in Fruita, Colorado.